An Unbiased View of Johnnie Walker Blue Label Ultra
An Unbiased View of Johnnie Walker Blue Label Ultra
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To celebrate this technological breakthrough, only 888 limited version bottles will be produced creating this an unmissable piece of background for collectors.
Diageo is a global leader in beverage Alcoholic beverages with An impressive selection of makes throughout spirits and beer groups.
Johnnie Walker’s five years of research and advancement have meant that the expertise received is becoming utilized across the number of Diageo merchandise.
We’ve launched Distilled 2025 – Checking out the highest developments driving customer conversations all over the world.
We hope that our discoveries may have a beneficial effect inside the broader sector and help find out new possibilities for lighter, lessen carbon packaging possibilities.”
This new, light-weight bottle is actually a matter of exquisite splendor; but more importantly, it demonstrates what is possible With regards to lightweighting glass. We are going to continue on implementing these learnings across our variety, taking a lot more progressive strides as we glance to the future of Scotch.”
We hope that our discoveries could have a constructive effect inside the wider field and support discover new possibilities for lighter, decrease carbon packaging solutions.”
As well as redesigning the glass, thought was specified to how the bottle can be produced and transported.
Weighing one hundred eighty grams, the Blue Label Ultra bottle is often a glimpse into the way forward for sustainable luxury spirits packaging
Find out more about Spirit of Development – our world ESG programme that can help develop a much more inclusive and sustainable entire world.
Five years ago, Johnnie Walker set out with a selected ambition; to maneuver the spirits field ahead. Having noticed that lots of luxury groups were being heading in a whole new course – ‘sensitive’, in lieu of ‘large’ – the manufacturer sought to experiment with among its most luxurious whiskies. Aiming to drive the boundaries of lightweighting glass, all while in the identify of progress.
Diageo has submitted filings to have its granted UK Patent No. GB2616831 B endorsed as licensable of right to the UKIPO patent sign-up, and interested get-togethers are invited to request a standard royalty free, non-special licence from Diageo.
Reported system aims to reduce the weight of glass in Johnnie Walker packaging. This will likely have a direct impact on the carbon emissions of Johnnie Walker packaging, both equally with regards to output and transportation.
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This is the one particular-off bottle for now illustrating the art from the probable, being a layout experiment and redefining lightweight as luxurious. We are going to proceed to apply these learnings over the broader Diageo vary.
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With our dedicated target presenting johnnie walker blue label ultra lightness throughout each and every style and design element, we launched a precise lattice stopper, a bamboo frame plus a protecting transportation box.